Find a Paw
Lost pet alert pricing
Short answer: a Find a Paw lost pet alert costs $34.99, $49.99 or $84.99, paid once. There is no subscription and no account. Every plan includes a free printable flyer.
| Plan | Price | Estimated reach | Radius | Runs for | Best for |
|---|---|---|---|---|---|
| Basic | $34.99 | 1,500 to 2,500 people | 5 miles | 3 days | Concentrating on the streets closest to where your pet went missing |
| Plus | $49.99 | 2,500 to 3,500 people | 8 miles | 7 days | A wider circle, and twice as long to work |
| Turbo | $84.99 | 4,500 to 6,000 people | 12 miles | 7 days | The widest reach, running a whole week |
Priority Pet add-on, $25: your pet is pinned to the Find a Paw homepage on top of whichever plan you choose.
What you’re paying for
You’re paying for a missing pet ad to be built from your photo and details and shown on Facebook and Instagram to people living around where your pet was last seen. You’re not paying for an outcome. No one can honestly guarantee a pet will be found, and we won’t.
How to choose a plan
- Indoor cat that slipped out, or a dog that just left the yard: most are close by, so Basic’s tight 5-mile focus is usually enough to start.
- Dog that ran in a panic, or missing more than a day: Plus or Turbo, because frightened dogs can cover miles and a week of reach gives sightings time to come in.
- Rural areas: fewer people live inside each mile, so a bigger radius helps reach enough of them.
Common questions
Is it a subscription? No. You pay once and the campaign runs for its set length.
Do I need an account? No. Everything arrives by email.
Are reach numbers guaranteed? No. They are estimates based on local advertising costs and population. Facebook decides final delivery.
Is payment secure? Yes. Payment is handled by Stripe, and your card details never reach our servers.
What else should I do? Report your pet to your local shelter and visit in person. In metro Atlanta, use our shelter directory.